Jonathan Fruitman

Recent Posts By Jonathan Fruitman | 10 Posts

Advice from the Pros: How Industry Leaders are Navigating COVID-19

Thumbnail for Advice from the Pros: How Industry Leaders are Navigating COVID-19

COVID-19 has placed a hard pause on our industry’s core services. With events and gatherings postponed, the industry has effectively been placed between a rock a hard place: vendors are working diligently to accommodate alternate dates for clients all while navigating the financial realities of a reduced revenue stream and ever-mounting expenses. While this certainly […]

Read more

The Pandemic is the Perfect Time to Ask Previous Clients for Reviews

Thumbnail for The Pandemic is the Perfect Time to Ask Previous Clients for Reviews

If there’s something good to come out of COVID-19, it’s that it’s given many business owners the increasingly rare opportunity to pull themselves from the trenches of daily operations and instead, begin focusing on their business from a bigger picture, bird’s eye perspective. This is key. Any successful entrepreneur will tell you that! Among other […]

Read more

4 Simple Ways to Show Your Support to the Wedding Industry During the Pandemic

Thumbnail for 4 Simple Ways to Show Your Support to the Wedding Industry During the Pandemic

As many couples are being forced to postpone their weddings, vendors in the special event industry – composed almost entirely of artists, solopreneurs, and small business owners – have been hit especially hard by the COVID-19 pandemic. For most vendors, their main source of revenue is generated through the summer wedding season, meaning that many […]

Read more

Advice From the Pros: How to Effectively Price Yourself

Thumbnail for Advice From the Pros: How to Effectively Price Yourself

One of the biggest struggles that comes with starting and sustaining a business is learning how to go about pricing yourself. This is especially true if you’re just starting out but still true even for seasoned professionals. As a new entrepreneur, you know that you don’t have the experience or the brand power to charge […]

Read more

Advice From the Pros: 9 Habits of Highly Successful Industry Leaders

Thumbnail for Advice From the Pros: 9 Habits of Highly Successful Industry Leaders

When it comes to achieving success in this industry, you’ll find that for most entrepreneurs, no two paths are the same. At surface level, you’ll undoubtedly find common traits – discipline, hard work, tenacity – as necessary factors leading to success, but of course, that’s the easy-hard part! So, what’s the underlying secret that you’ll […]

Read more

Overcoming Obstacles During Your First Few Years of Business

Thumbnail for Overcoming Obstacles During Your First Few Years of Business

Most small business owners look at the challenges they endured in their early start up days as a presumed rite of passage. In the face of adversity and against all odds, they’ve persevered through hard work, dedication, sacrifice, and grit – all while facing a seemingly endless gauntlet of trials, tribulations, and even self-doubt. If […]

Read more

1 2